|
Buck
Laird
Inducted 2008
Buck Laird is the former Managing
Director of Anthology Marketing Group based in Honolulu and now
serves as an advisor to Anthology's advertising unit, Laird
Christianson Advertising, which he co-founded in 1989 and today is
Hawaii's largest advertising agency. He relinquished his full time
duties at Anthology in early 2008 to devote time to his portfolio of
pursuits, which includes the creation of Laguna Pacific Advisors,
LLC. The group specializes in consulting services in Advertising,
Brand Stewardship, and Agency Entrepreneurship.
Laird’s advertising career began
in 1978 at a small Honolulu agency and progressed to his appointment
as Senior Vice President at Starr Seigle McCombs prior to the start
up of Laird Christianson Advertising. He has directed the
advertising accounts of AIG Hawaii, Avis Rent a Car, Centex
Destination Properties - Hawaii, Emerald Hotels, Hawaii Chevrolet
Dealers, Hilton Hotels Hawai`i, Holiday Inn Hotels Hawai`i, KFC
International-Hawai`i, Marriott Hotels Hawai`i, Marriott Vacation
Club International, Prince Resorts Hawai`i, Wailea Destination
Association, and many other Hawai`i brands.
In 2004 Laird was presented with
the American Advertising Federation's Silver Award. Laird serves as
a director of the American Red Cross Hawaii Chapter; the Hawai'i
Theater Center; and is the immediate past president of the Susannah
Wesley Community Center. He is married to author/educator Donivee
Martin Laird and they have two married children.
The Lairds enjoy skiing and
cycling, and can often be found working and playing at their
Canadian home on Quadra Island, B.C.
|
back to honoree
list |